Parking is a major operation for any municipality, and it's not just about meters, parking spaces and citations. Parking serves a far bigger purpose. Tourism, conventions and real estate all depend on successful asset utilization, parking regulation and enforcement. It is also essential to analyze parking demand to create the desired turnover rate. More turnover means more customers finding parking and visiting local merchants, which means more tax revenue and less empty storefronts. This white paper will highlight the important factors for a municipality to consider when evaluating parking operations.

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